

Content Pillars for Service Businesses: Build Once, Post Forever
By Corey C. Walker Let’s be honest, if you run a service-based business, keeping up with content can feel like a full-time job. And...


Social Proof is the New SEO: How Reviews, Comments and Shares Drive Results
Corey C. Walker We all know SEO still matters. But if you’re only optimizing for keywords and ignoring what people are saying about your...


What’s Dead in Social Media Marketing (and What’s Dominating Instead)
Corey C. Walker If you're still running social media like it's 2018, you're probably wondering why engagement is tanking and nothing's...


The 5 Essential Elements Every Service-Based Business Must Include in Their Marketing Strategy
5 essential elements every service-based business must include in their marketing


Threads, Reels, and Beyond: What’s New on Instagram in 2025
Corey C. Walker If you thought Instagram was settling into its groove, think again. In 2025, Meta is doubling down on new formats,...



