

Using Micro-Influencers for your Business
By now you've surely seen influencers splashed across your Insta-feed. Everyone from Kylie Jenner to every Real Housewife of every city...


New Donation Button on Instagram Stories
Have you seen some of the recent changes to Instagram? One I think many of you will like is the new Donations button on Stories. It's...


Instagram for Business for Dummies
Exciting news! The book I wrote all summer, Instagram for Business for Dummies has released! It is 300 pages of how-to info, including...


Finding your brand voice
Does your brand have a consistent voice? For instance, if someone did not see any of your physical branding, logo, colors, imagery, could...


I'm writing a book!
BIG NEWS!!! I'm writing a book...and not just any rinky dink thing, I am co-authoring a Dummies book! You know the ones with the yellow...


Why Attending Social Media Marketing World is a No-Brainer
Let's face it, there are hundreds of social media marketing conferences each year. However, there’s only one that I have pegged as my...


How a little white cat reminded me about trust, in life and marketing!
Those that know me well know I'm a bit of a cat freak. I have literally had a cat living with me at all times except for a few college...


Embracing Online Video
Ugh! I can already hear the collective groans... "Do I really have to be on camera talking to people???" Well, if you are planning to...


Vulnerability = Connection
This past weekend I attended an awesome conference - The Online Video Marketing Summit. I learned SO many valuable tips to create much...


How to use Instagram Stories for Your Business
Have you tried Instagram Stories yet? It's Instagram's 10-second video cure for the lure of Snapchat, which had been labeled as the next...



